You got to give Apple a big ole PR hand! The venerable technology and computer innovator got ahead of the negative publicity tsunami caused by its location tracking “software glitch” by announcing the much-anticipated arrival of the white iPhone 4…
What are some of the more innovative ways that communicators can use social media in their daily jobs? According to Mashable, Here are two additional creative ways to use social media for PR…
Most PR professionals have now incorporated social media into their day-to-day activities, and many would say that they couldn’t live without it. But beyond the basics, such as following and engaging with key media, keeping tabs on competitors and sharing company news and perspectives, what are some of the more inventive ways that communicators can use social media in their daily jobs…
The Department of Homeland Security plans to use Facebook and Twitter to warn citizens about threats with its new National Terrorism Advisory System, set to launch on April 27…
Call the prez the Social Media-in-Chief. President Barack Obama yesterday announced his 2012 re-election bid, and he again has reached for social-networking tools like he did in the 2008 election…